Email Marketinq: Tullantı Sözlər Emailinizi Spam Folderinə Göndərəcək
Email marketingdə göndərdiyimiz məktubun başlıq hissəsini (subject) yazmaq ən çətin və düşündürən işlərdən biridir. Çəlbedicidirmi? Çox qısadır? Çox uzundur? Çox sıxıcıdır? Görəsən insanlar sadəcə electron məktubun adını oxuyub “delete” düyməsinə basmayacaqlar? Bəlkə yetərincə gözəl başlıq yazsam insanlar mütləq açıb oxuyar?! Yoxsa ki, hər kəsin hər zaman diqqət çəkmək üçün yazdığı sözləri yazdığıma görə süzgəçlər (spam filters) mənim emailimi birbaşa Spam (Tullantı) qovluğuna atacaq?! Bu bloq yazımızın mövzusu isə bu verilən sualların sonuncusu haqqındadır.
Bir çox müxtəlif səbəblərə görə spam filterlər bizim e-məktubumuzu tullantı kimi qəbul edərək onu alıcının emailindəki Spam qovluğuna göndərə bilər. Bundan qaçmağın ən asan yolu emailin başlığında doğru-düzgün seçilmiş sözlərdən istifadə etməkdir. Süzgəclərin potensial spam tələsi hazırladığımızdan şübhələnməməsi üçün “trigger” deyilən bir sıra sözlərdən yararlanmamalıyıq. Bu sözləri emailin subject hissəsində yazmamaqla biz spam filterlərin bizim emailimizi tutmamaq şansını çoxaltmış oluruq.
Yalnız spam filtrlərin Azərbaycan dilində necə çalışması, ümumiyyətlə çalışıb-çalışmaması haqqında o qədər böyük məlumat verə bilməsək də, aşağıdakı İngilis dilində olan sözləri yazmamağınız məsləhətdir.
Gələn dəfə siz oturub İngilis dilində elektron məktub yazarkən emailin subjectində aşağıdakı sözlərdən istifadə etməmək üçün bu səhifəni yaddaşda saxlaya bilərsiniz.
Commerce
As seen on Buy Buy direct Buying judgments Clearance Order Order status Orders shipped by shopper
Personal
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Employment
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Financial – General
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Financial – Business
Accept Credit Cards Cards accepted Check or money order Credit card offers Explode your business Full refund Investment decision No credit check No hidden Costs No investment Requires initial investment Sent in compliance Stock alert Stock disclaimer statement Stock pick
Financial – Personal
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General
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Greetings
Dear [email/friend/somebody] Friend Hello
Marketing
Ad Auto email removal Bulk email Click Click below Click here Click to remove Direct email Direct marketing Email harvest Email marketing Form Increase sales Increase traffic Increase your sales Internet market Internet marketing Marketing Marketing solutions Mass email Member Month trial offer More Internet Traffic Multi level marketing Notspam One time mailing Online marketing Open Opt in Performance Removal instructions Sale Sales Search engine listings Search engines Subscribe The following form This isn’t junk This isn’t spam Undisclosed recipient Unsubscribe Visit our website We hate spam Web traffic Will not believe your eyes
Medical
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Numbers
#1 100% free 100% Satisfied 4U 50% off Billion Billion dollars Join millions Join millions of Americans Million One hundred percent guaranteed Thousands
Offers
Being a member Billing address Call Cannot be combined with any other offer Confidentially on all orders Deal Financial freedom Gift certificate Giving away Guarantee Have you been turned down? If only it were that easy Important information regarding In accordance with laws Long distance phone offer Mail in order form Message contains Name brand Nigerian No age restrictions No catch No claim forms No disappointment No experience No gimmick No inventory No middleman No obligation No purchase necessary No questions asked No selling No strings attached No-obligation Not intended Obligation Off shore Offer Per day Per week Priority mail Prize Prizes Produced and sent out Reserves the right Shopping spree Stuff on sale Terms and conditions The best rates They’re just giving it away Trial unlimited Unsolicited Vacation Vacation offers Warranty We honor all Weekend getaway What are you waiting for? Who really wins? Win Winner Winning won You are a winner! You have been selected You’re a Winner!
Calls-to-Action
Cancel at any time Compare Copy accurately Get Give it away Print form signature Print out and fax See for yourself Sign up free today
Free
Free Free access Free cell phone Free consultation Free DVD Free gift Free grant money Free hosting Free installation Free Instant Free investment Free leads Free membership Free money Free offer Free preview Free priority mail Free quote Free sample Free trial Free website
Descriptions/Adjectives
All natural All new Amazing Certified Congratulations Drastically reduced Fantastic deal For free Guaranteed It’s effective Outstanding values Promise you Real thing Risk free Satisfaction guaranteed
Sense of Urgency
Access Act Now! Apply now Apply Online Call free Call now Can’t live without Do it today Don’t delete Don’t hesitate For instant access For Only For you Get it now Get started now Great offer Info you requested Information you requested Instant limited time New customers only Now Now only Offer expires Once in lifetime One time Only Order now Order today Please read Special promotion Supplies are limited Take action now Time limited Urgent While supplies last
Nouns
Addresses on CD Beverage Bonus Brand new pager Cable converter Casino Celebrity Copy DVDs Laser printer Legal Luxury car New domain extensions Phone Rolex Stainless steel
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